Who else is over it?
Everywhere I turn it’s another “BIGGEST SALE EVER!” like the whole internet is having a collective meltdown over discount codes.
It’s like we’ve forgotten how to do normal business without flashing neon percentages at people.
And honestly… if a business can suddenly drop 30%, 40%, 50% overnight, it’s hard not to think that’s the real price and the rest of the year we’re just funding the CEO’s third holiday home.
A 5–10% nudge? Sure, that feels genuine.
But half-price? That’s basically saying, “Yeah, we’ve been overcharging you all year, mate.”
It makes me wonder why brands keep devaluing their own product to chase a made-up shopping holiday that didn’t even exist a decade ago.
If your product is worth $100 yesterday, why is it magically worth $49 today?
And why am I meant to cheer like I’ve discovered fire?
Don’t get me wrong — I love a good deal — but this forced frenzy feels less like value and more like theatre.
Like everyone’s performing “Look how generous we are!” while quietly telling us what the margin really is.
Anyway, rant over.
Curious — am I the only one tapped out from the discount circus, or are you feeling it too?
